REALTORS® Property Resource (RPR) – A Powerful Tool for Today’s Real Estate Agent

The National Association of REALTORS® data product is a powerful resource for real estate agents that know how to harness its information.  Here is a presentation that will introduce you to the program and give you an overview of its unique features and comprehensive reports.

All the best!

Is the Real Estate Agent the Next Dodo Bird?

Dodo Bird

Once a month, I teach real estate pre-licensing classes to people that have interest in obtaining their real estate license.  There are all kinds of people in the class from all walks of life.  Of all the people who take the classes, my gut feeling is that probably less than 50% of them actually pursue getting their real estate salesperson’s license.  But the ones that want to enter this business are the ones that usually bring the most questions to class and make observations about our business that cause me to rethink what I think is a given.

This past weekend, I had a young lady in the front row make a statement and then ask a pointed question:  “With all the changes occurring in the real estate industry and the onset of technological tools that makes it easier for the consumer to buy and sell real estate, it’s probably only a matter of time before real estate agents aren’t needed anymore.  What do you think?”

Pretty blunt and to the point, wouldn’t you say?  While this question came from one student, I realized that the vast majority of the class was intently waiting on my answer.

In a nutshell, here is what I said – – –    Continue reading

Getting Started in Real Estate – The Thirteen Dirty Little Secrets No One Will Tell You

Over thirty years ago, I entered the real estate business as a young neophyte with no idea that the path I had chosen would lead me to where I am today.  I have survived recessions (2006-2011), high interest rates (16½%) and the introduction of the internet into the real estate business.  Through it all, there have been some guiding principles that have kept me focused on not only surviving in this business, but thriving while others have faded away.  As you are considering which company to affiliate with and what steps to take once you get into the real estate business, consider the following key points that most real estate recruiters will not cover in an interview: Continue reading