How to Build a Long-Term Business

Agents who scurry around wondering where the next transaction is going to come from are thinking ‘transactionaly.’  In order to build your business for the long haul, you need to think ‘relationaly’.  This sales meeting takes a look at how one Central Pennsylvania high school coach built a dynasty by focusing on building relationships.

Three Ways to Increase the Flow of Referrals Through Your Pipeline

Discover some new ways to increase your referral rate and learn some tips on having the ‘price reduction’ conversation with your sellers.

All the best!

The Six Principles of Influence

Are you still trying to ‘sell’ stuff? Stop selling and start influencing. Apply the Six Principles of Influence form Dr. Robert Cialdini’s best-selling book, Influence: Science & Practice, to generate more sales.

All the best!

Style Over Substance or Vice Versa

Today’s real estate agent needs to be armed with knowledge of their marketplace and continually strive to stay current with changes and trends in their profession. This sales meeting deals with how market statistics can be used to more effectively work with clients, Facebook advertising to promote open houses, twelve changes/additions to PAR’s standard library of forms, and working through the inspection contingency in the standard agreement of sale.

All the best!

So God Made a REALTOR®

Every once in a while, something happens during a real estate transaction that makes all of us in the industry ask ourselves why we do what we do.

It’s hard.  Sometimes overwhelmingly frustrating.  Much of our work is performed behind the scenes where nobody else knows all the time and effort that goes into the business except for us.  We patch transactions together.  Soothe the egos of those around us.  And most of the time with very little recognition.

But every once in a while, a buyer or seller looks us in the eye and says, “Thanks.  I could never have done this without you.”

Sometimes these brief moments of interaction with our clients are accompanied by tears of joy or a giant hug.  And that’s when you know it is all worth it and you wouldn’t want to do anything else.

All the best!