Guide to Presentation of Multiple Agreements

The real estate market has been extremely active this year.  It is not unusual for an agent to put a well-priced home on the market and within a short period of time, receive multiple agreements on the property.  As a listing agent, you feel a sense of relief and excitement all at the same time.  However, this positive situation can go off the tracks quickly if you don’t handle the presentation of the agreements to your seller in the proper manner.  Continue reading

How to Build a Long-Term Business

Agents who scurry around wondering where the next transaction is going to come from are thinking ‘transactionaly.’  In order to build your business for the long haul, you need to think ‘relationaly’.  This sales meeting takes a look at how one Central Pennsylvania high school coach built a dynasty by focusing on building relationships.

Understanding Zillow’s NEW Owner’s Dashboard

Zillow is about to go after a huge, untapped portion of the real estate market that they have never pursued before – – – Sellers.  Property owners can now hop on Zillow and manage their real estate.  The real estate search portal also provides comprehensive, in-depth market analytics that provides consumers with greater insight into what is happening in their local real estate market.

Whether you like Zillow or not, you’ve got to hand it to them.  They’re always pushing the envelope and making industry insiders nervous.

All the best!

Three Ways to Increase the Flow of Referrals Through Your Pipeline

Discover some new ways to increase your referral rate and learn some tips on having the ‘price reduction’ conversation with your sellers.

All the best!

The Six Principles of Influence

Are you still trying to ‘sell’ stuff? Stop selling and start influencing. Apply the Six Principles of Influence form Dr. Robert Cialdini’s best-selling book, Influence: Science & Practice, to generate more sales.

All the best!

Style Over Substance or Vice Versa

Today’s real estate agent needs to be armed with knowledge of their marketplace and continually strive to stay current with changes and trends in their profession. This sales meeting deals with how market statistics can be used to more effectively work with clients, Facebook advertising to promote open houses, twelve changes/additions to PAR’s standard library of forms, and working through the inspection contingency in the standard agreement of sale.

All the best!

2016 – The Year Ahead in Real Estate

The real estate business is on the threshold of some potentially massive changes in the year ahead.  I make some bold predictions on what lies ahead in 2016.  Will they all come to fruition?  Probably not.  But it was fun to play Nostradamus and peer into a crystal ball. Continue reading